PayPal’s base rate is 0.25p + 4%
One major factor that many might consider is fees. PayPal’s base rate is 0.25p + 4%. This can quickly mount up, with a £24 payment having over £1 in fees, and if you have micropayments it gets even worse. Google Checkout however has 0.15p + 2%, faw lower. It doesn’t stop there however, if you advertise using their AdWords service you get £10 worth of sales processed for free for every £1 in advertising you spend. So say you spend £10 on AdWords a month, that gives you £100 of sales processed for free (note: not £100 worth of fees). So the savings are even greater! (More lower prices I can pass on to users)
Perhaps the most interesting bit for us however is that payments are initated to our bank account daily. Unlike PayPal, where you have to get £50 first before you can withdraw. That’s upto £50 that you are not earning interest on and is completely under PayPal’s control.
I will however keep offering PayPal, while Google Checkout is far better when you compare it it has the disadvantage of being unfamiliar to users and not supporting Bank Account funding, so as not to alienate parts of my userbase i’m running both but reccomending Google Checkout.